Privacy policy

Last updated: September 30, 2026

ALOOMIE operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). ALOOMIE is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you or another person.

Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot identify or be reasonably linked to you.

We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact details including your name, address, billing address, shipping address, phone number, and email address.
  • Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation, and other payment details.
  • Account information including your username, password, security questions, preferences, and settings.
  • Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange, or cancel and your past transactions.
  • Communications with us including information you include in communications with us, for example, when sending a customer support inquiry.
  • Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
  • Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information.
  • Automatically through the Services, including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies.
  • From our service providers, including when we engage them to enable certain technology and when they collect or process your personal information on our behalf.
  • From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

  • Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, process payments, fulfill orders, remember your preferences and items you are interested in, send notifications related to your account, process purchases, returns, exchanges or other transactions, create and manage your account, arrange shipping, facilitate returns and exchanges, enable reviews, and create a customized shopping experience.

  • Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as sending marketing, advertising and promotional communications by email, text message or postal mail, and showing you online advertisements for products or services on the Services or other websites, including based on products you previously purchased, viewed, or added to your cart.

  • Security and Fraud Prevention. We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect and investigate possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and secure our Services.

  • Communicating with You. We use your personal information to provide customer support, respond to you, provide effective services, and maintain our business relationship with you.

  • Legal Reasons. We use your personal information to comply with applicable law or valid legal processes, including requests from law enforcement or government agencies, investigate or participate in civil discovery, potential or actual litigation or other adversarial legal proceedings, and enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy.

Such circumstances may include:

  • With Shopify, vendors, and other third parties who perform services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping.

  • With business and marketing partners to provide marketing services and advertise to you. For example, we use Shopify to support personalized advertising with third-party services based on your online activity with different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices.

  • When you direct, request, or otherwise consent to our disclosure of certain information to third parties, such as to ship products to you or through your use of social media widgets or login integrations.

  • With our affiliates or otherwise within our corporate group.

  • In connection with a business transaction such as a merger or bankruptcy, to comply with applicable legal obligations, respond to subpoenas, search warrants or similar requests, enforce applicable terms or policies, and protect or defend the Services, our rights, and the rights of our users or others.

Analytics, Cookies & Advertising Technologies

In addition to the practices described above, we use third-party analytics and advertising technologies on our website.

These providers may use cookies or similar technologies and receive information about your device and activity on our site, such as pages and products viewed, items added to cart, checkout activity, and purchases.

Google Analytics 4

We use Google Analytics 4 (Google LLC) to understand how visitors use our website and to measure website and shopping activity.

Microsoft Clarity

We use Microsoft Clarity (Microsoft Corporation) for website analytics, including session recordings and heatmaps, to understand interactions such as clicks, scrolling, and navigation and to improve the customer experience.

Meta Pixel and Conversions API

We use the Meta Pixel and Conversions API (Meta Platforms, Inc.) for advertising measurement and optimisation.

Certain website events, such as page views, product views, add-to-cart activity, checkout activity, and purchases, may be shared with Meta through browser-based and server-side technologies.

This information may also be used for relevant advertising and remarketing on Facebook and Instagram.

Google Advertising

Where enabled, Google advertising services (Google LLC) may be used to measure advertising performance and provide relevant advertising and remarketing.

We use these technologies to understand website performance, improve our Services, measure marketing effectiveness, and provide relevant advertising.

You can manage cookies through your browser settings and manage advertising preferences through your Google and Meta account settings.

For questions about your personal information or to exercise your privacy rights, contact us at hello@aloomie.com.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you.

Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside in order to provide and improve the Services for you.

In addition, to help protect, grow, and improve our business, we use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our Store, along with other merchants and Shopify.

To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our Store, along with other merchants and Shopify.

In these circumstances, Shopify is responsible for the processing of your personal information, including responding to requests to exercise rights over personal information processed for these purposes.

To learn more about how Shopify uses your personal information and the rights you may have, you can visit the Shopify Consumer Privacy Policy:

https://www.shopify.com/legal/privacy/app-users

Depending on where you live, you may also exercise certain rights through the Shopify Privacy Portal:

https://privacy.shopify.com/en

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties.

If you follow links to sites not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions.

We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on those sites.

Information you provide in public or semi-public venues, including information shared on third-party social networking platforms, may also be viewable by other users of the Services and/or users of those third-party platforms.

Our inclusion of such links does not, by itself, imply endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Children's Data

The Services are not intended to be used by children, and we do not knowingly collect personal information about children under the age of majority in your jurisdiction.

If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the details below to request that it be deleted.

As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell,” as those terms are defined in applicable law, personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.”

In addition, information you send to us may not be secure while in transit. We recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to:

  • Maintain your account
  • Provide you with the Services
  • Comply with legal obligations
  • Resolve disputes
  • Enforce contracts and policies

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information.

These rights are not absolute and may apply only in certain circumstances.

  • Right to Access / Know. You may have the right to request access to personal information we hold about you.
  • Right to Delete. You may have the right to request that we delete personal information we maintain about you.
  • Right to Correct. You may have the right to request correction of inaccurate personal information.
  • Right of Portability. You may have the right to receive a copy of your personal information and request that we transfer it to a third party, subject to applicable exceptions.
  • Managing Communication Preferences. You may opt out of promotional emails at any time using the unsubscribe option included in those emails. If you opt out, we may still send non-promotional communications, such as information regarding your account or orders.

You may exercise these rights where indicated on the Services or by contacting us using the details provided below.

To learn more about how Shopify uses your personal information and the rights you may have regarding information processed by Shopify, visit:

https://privacy.shopify.com/en

We will not discriminate against you for exercising your privacy rights.

We may need to verify your identity before processing a request, as permitted or required by applicable law.

Where permitted, you may designate an authorized agent to make requests on your behalf.

We will respond to valid requests within the time required by applicable law.

Complaints

If you have a complaint about how we process your personal information, please contact us using the details below.

Depending on where you live, you may also have the right to appeal our decision or lodge a complaint with your local data protection authority.

International Transfers

We may transfer, store, and process your personal information outside the country in which you live.

If we transfer personal information outside the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses or equivalent mechanisms issued by the relevant UK authority, unless the information is transferred to a country determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons.

We will post the revised Privacy Policy on this website, update the “Last updated” date, and provide notice where required by applicable law.

Contact

If you have questions about our privacy practices or this Privacy Policy, or if you would like to exercise any rights available to you, contact us:

562, Avas Vikas, Model Colony, Ranipur More, Haridwar, Uttarakhand – 249407, India